The life insurance companies owned by Allstate are members of the Insurance Marketplace Standards Association (IMSA), which maintains high ethical standards for advertising, sales and service in the life insurance marketplace.
IMSA is a voluntary membership organization of life insurers. Its central goal is to maintain high ethical standards for advertising, sales and service in the life insurance marketplace.
Member companies have adopted policies and procedures that demonstrate a commitment to honesty, fairness and integrity in all customer contacts involving sales and service of individually sold life insurance and annuity products.
All of the life insurance companies in the Allstate group are members of IMSA. So, look for the IMSA logo on materials from each of the following companies:
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Allstate Life Insurance Company
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Allstate Life Insurance Company of New York
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Lincoln Benefit Life Company
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Surety Life Insurance Company
The IMSA standards are designed to help assure a consumer that Allstate Life continues to commit itself to honesty, fairness and integrity in all customer contacts involving the sale and servicing of individual life insurance and annuities. As part of that commitment, we want our customers to know that we carefully monitor the sales process, its employees and agents on a regular basis. Allstate Life has developed policies and procedures to assure that customers receive information they need to make decisions about purchasing and/or replacing policies. Allstate Life also maintains a system to respond expeditiously to customer concerns and complaints.
In adhering to the IMSA standards, a company must:
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Maintain policies and procedures that demonstrate a commitment to honesty, fairness and integrity in all customer contacts involving sales and services for individual life insurance and annuity products.
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Emphasize to all employees and agents the concepts of ethical market conduct through ongoing communications programs.
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Review its advertising materials regularly to assure that they’re honest and clear.
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Examine its sales materials continually to see that they're current, accurate and in accordance with current laws and regulations.
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Monitor the sales process carefully, on a regular basis, and obtain and respond to customer feedback.
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Engage in fair competition consistent with state and federal laws, and communicate this practice to employees and agents involved in the sales process.
To address major concerns of consumers in recent years, IMSA was created by and for life insurers. Its focus is on individual life insurance and annuities. While its scope may broaden in the future, IMSA does not currently include claims, underwriting or product development activities or other product lines.